Last minute World Cup 2026 broadcast rights secured for Thailand
Football fans in Thailand will be able to watch the World Cup 2026 after Jasmine International Public Company Limited, or JAS, secured the tournament’s broadcast rights in a last-minute deal.
The company is expected to announce full details of its coverage plans at a press conference with MONOMAX later today, Thursday 11 June.
The deal was confirmed late on Wednesday night, ending uncertainty over whether the tournament would be officially available to viewers in Thailand.
Coverage is expected to be available through JAS and its partners, with MONOMAX likely to play a central role. Football fans in Thailand have already been using the MONOMAX app to watch Premier League matches during the previous season, although details of World Cup pricing, access and any free-to-air coverage have not yet been announced.
The 2026 FIFA World Cup will be held from 11 June to 19 July 2026 and will be jointly hosted by the United States, Mexico and Canada.
The tournament gets under way at 2am on Friday, Thailand time, when Mexico face South Africa in Group A.
Senior executives and major shareholders are due to attend today’s press conference, including Dr Soraj Asavaprapha, Chief Executive Officer of JAS; Pitch Potharamik, a major shareholder of JAS and MONO; and Nawamin Prasopnet, Chief Executive Officer of Mono Next Public Company Limited, or MONO.
On Wednesday evening, Pitch posted a message on his personal Facebook account confirming the news. He wrote: “Thailand will get to watch the 2026 World Cup.”
The announcement means Thai viewers should now have official access to the tournament, although fans will have to wait for today’s press conference for full information on platforms, packages and match coverage.
World Cup 2026 fixtures in Thailand time
Football fans in Thailand can now download Hua Hin Today’s free World Cup 2026 wall chart, featuring all fixtures with kick-off times shown in Thailand time.
There is no need to work out the time difference, as the chart has already been converted to Thai time, making it easy to plan which games to watch throughout the tournament.
Spoiler alert: many of the kick-off times are pretty lousy for football fans in Thailand.
The wall chart is available as a free download for Hua Hin Today newsletter subscribers.
A physical copy of the wall chart will also be available in the June issue of Hua Hin Today newspaper. Look out for it around town.
Download your copy here: https://huahintoday.com/thailand-news/world-cup-2026-fixtures-and-kick-off-times-in-thailand/