Ford on track to complete $2B factory overhaul for Fathom EV truck
Ford expects to begin prototype builds of the Fathom EV in the first quarter of 2027.
Ford expects to begin prototype builds of the Fathom EV in the first quarter of 2027.
Due in “fall 2027,” Ford said Thursday that it won’t reveal what Fathom looks like until early next year.
Ford’s CEO has described the new Ford Fathom as a “Model T moment” for the company. But the EV pickup is unlikely to live up to lofty expectations, and maybe it doesn’t have to.
Doug Field had stints at Apple and Tesla before joining Ford in 2021.
“Mistakenly we thought that by just introducing artificial intelligence … that would produce a high-quality product.”
Ford is the first automaker to use a new set of developer tools that will let it embed Apple Maps navigation and mapping directly into its vehicles’ infotainment systems.
The leading U.S. automakers are mentioning EVs on their investor calls at pre-pandemic rates, according to new data from TechCrunch and Hudson Labs.