Oura is reportedly eyeing a September IPO that could value it at more than $16B
We all knew it was coming. The expected valuation may surprise, though.
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Oura faces lawsuit accusing it of misleading consumers about sleep-tracking accuracy
The lawsuit alleges that Oura rings are unable to measure any of the physiological signals needed to assess sleep quality or determine sleep stages.
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Ultrahuman ramps up US push with Ring Pro as Oura tightens its grip
Ultrahuman pushes back into the U.S. with Ring Pro, as Oura strengthens its lead in a market driving 60% of global demand.
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Smart ring maker Oura files to go public
The Finnish company said in September that it has sold 5.5 million smart rings to date.
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Oura unveils its Ring 5 with a thinner, lighter design starting at $399
The ring is 40% smaller than its predecessor, and comes with more accurate sensing, enhanced battery life, and more.
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Oura Ring 5 review: Thinner, lighter, better
The Ring 5, which Oura describes as the world’s smallest smart ring, is 40% smaller than its predecessor and starts at $399.
