Here’s li Auto’s delivery slide eases in July despite headlight supply hiccup
2024
2025
2026
- Li Auto delivered 30,468 vehicles in July, down 0.86% year-on-year, better than June's 14.84% drop.
- A brief disruption in headlight supply cut Li i6 output by about 4,000 units from plan in the second half of July.
Li Auto (NASDAQ: LI) delivered 30,468 vehicles in July, down 0.86% year-on-year, according to data it released on Saturday.
That marked a sharp narrowing from June's 14.84% decline. It was the company's third consecutive year-on-year drop, though the downtrend has clearly eased.
July deliveries were down 1.38% from June's 30,895 units.
In the first seven months of the year, Li Auto delivered 223,940 vehicles, a 4.57% decrease from the same period last year.
As of July 31, the company's cumulative deliveries reached 1,764,155.
July was a busy month for product roll-outs at Li Auto. The company launched the new-generation Li L6 on July 16 and began first deliveries on July 20.
The extended-range SUV (sport utility vehicle) comes in a single Ultra trim, priced at 249,800 yuan ($36,790), unchanged from the starting price of the previous generation.
The Li L6 is Li Auto's entry-level model and one of its best sellers ever, accounting for 41% of the company's deliveries in 2025.
Meanwhile, cumulative deliveries of the flagship Li L9 surpassed 300,000 units in July.
The company also brought the all-new Li L9 to Kazakhstan on July 15, and said it would start localized production there.
Li Auto's production rhythm was disrupted in July, however. A brief fluctuation in headlight supply cut output of the all-electric Li i6 SUV by about 4,000 units from plan in the second half of the month, product line head Li Xinyang said on July 27.
Headlight supply and vehicle production have returned to normal, and the company is working with supply chain partners to catch up, he said.
The Li i6 is currently Li Auto's most important sales pillar, with 21,453 deliveries in June accounting for 69.44% of the company's total for the month.
Li Auto has been under pressure on both sales and profitability in recent months. The company posted an unexpected net loss of 2.3 billion yuan in the first quarter, with its gross margin falling to 7.9% from 20.5% a year earlier.
To revive sales, it is carrying out a full refresh of its high-margin L series extended-range models, having rolled out new versions of the Li L9, Li L8 and Li L6. The Li L7 is the only L series model without an announced update.
As of July 31, Li Auto had 490 retail stores in 159 cities, a slight contraction from 495 stores in 160 cities at the end of June.
It also operated 536 servicing centers and Li Auto-authorized body and paint shops in 219 cities.
The company had 4,141 super charging stations in operation in China, equipped with 22,841 charging stalls.
($1 = 6.7894 yuan)
