The lawn mower market comprises lawn mowers that are widely
used to cut, trim, and maintain grass on residential and commercial lawns and
landscapes. Currently, demand for professional landscaping services has
increased significantly among homeowners and corporate clients alike to
maintain manicured turf and landscapes throughout the year. Powered by both
gasoline and electric engines, lawn mowers are available in different styles
such as walk-behind, ride-on, and robotic to efficiently mow grass of varied
terrain. Their durable blades neatly cut grass to a uniform height without
tangling or bunching for a well-groomed look. Additionally, advanced lawn
mowers with mulching capabilities convert clippings into fine particles that
enrich soil texture and reduce yard waste.
The Global lawn mower market is
estimated to be valued at US$ 34.56 Bn in 2024 and is expected to exhibit a
CAGR of 4.3% over the forecast period 2024 To 2031.
Key Takeaways
Key players operating in the lawn mower market are Husqvarna, MTD products,
Deere & Company, Global Garden Products, and Honda Power Equipment.
Lawn
Mower Market Growth is preference
for outdoor recreational activities is fueling the adoption of lawn mowers
among home and commercial users to maintain manicured lawns and gardens.
Furthermore, rising environmental consciousness is driving homeowners and
landscaping companies to use mulching mowers.
Technological advancements such as autonomous mowing, lithium-ion batteries,
and GPS navigation are revolutionizing the lawn mower industry. Robotic lawn
mowers have gained widespread acceptance for their precision, convenience, and
low maintenance.
Market Trends
– Increased usage of battery-powered lawn mowers: Lawn
Mower Market Size and Trends is stringent emission regulations are
prompting manufacturers to develop zero-emission electric lawn mowers.
Moreover, lithium-ion batteries provide longer runtime over traditional
lead-acid batteries.
– Integration of connectivity and
automation: Advanced lawn mowers are being incorporated with Wi-Fi and
Bluetooth connectivity, enabling users to control operations through
smartphones. Some brands offer autonomous navigation and precision cutting
through GPS technology.
Market Opportunities
– Growth in commercial and residential construction activities: Booming
real estate and infrastructure development sectors will fuel demand for lawn
establishment and maintenance equipment.
– Rising availability of landscaping
services: Proliferation of professional gardening and landscape designing
firms presents scope for expanded commercial adoption of various lawn care
equipment.
Impact of COVID-19 on Lawn Mower Market
Growth
The COVID-19 pandemic has significantly impacted the global lawn mower market
growth. During the initial lockdown phases in 2020, manufacturing facilities
and supply chains were disrupted globally. This led to decline in production
volumes while demand from households and commercial sectors also reduced
drastically due to mobility restrictions. The market witnessed a steep fall in
sales by over 15-20% in 2020 compared to the pre-COVID estimates.
However, as lockdowns eased in late 2020, demand gradually revived particularly
in residential sector as people spent more time at homes pursuing gardening and
lawn maintenance activities. This provided some offset to the market.
Nevertheless, sales in commercial and professional segments like golf courses,
parks, sports facilities etc. are yet to recover fully due to limitation of
activities and events in recent times.
Manufacturers are now focusing on digital marketing strategies to push sales in
residential segment through online channels. Investments in automation,
production optimization and expansion of supply chain networks are also being
made to ensure sustained supplies. Going forward, as pandemic situation
stabilizes and commercial activities normalize fully, the market is expected to
bounce back strongly driven by pent up demand as well as continued importance
given to outdoor recreational activities and landscaping post COVID era.
North America is currently the largest regional market for lawn mowers globally
in terms of value sales. The size of North American lawn mower market was
estimated at over US$ 12 Bn in the year 2024 and it is poised to expand
further. The region has large number of households with sizeable lawns and
gardens. Factors such as increased spending on landscaping, well-established
distribution channels and stable economic growth have supported market growth
over the past decades. The USA holds over 70% share of the overall North
American market. Growing popularity of gardening as hobby particularly during
COVID has further augmented demand.
Asia Pacific excluding Japan (APEJ) represents the fastest growing regional
market for lawn mowers globally driven by rising disposable incomes, rapid
urbanization and increase in green spaces development across developing
nations. Strong double digit growth rate is projected for APEJ region over the
forecast period on the back of rising incomes in China and India as well as
other Southeast Asian countries.
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insights on, Lawn
Mower Market
About Author:
Money Singh is a seasoned content writer with over
four years of experience in the market research sector. Her expertise spans
various industries, including food and beverages, biotechnology, chemical and
materials, defense and aerospace, consumer goods, etc. (https://www.linkedin.com/in/money-singh-590844163)
