The
Advantages
Electric grills offer several advantages over traditional gas or charcoal
grills. They are more convenient to use as they do not require accessories like
propane tanks or charcoal. They heat up fast, typically in 5-10 minutes,
allowing the user to start grilling almost instantly. They are also easier to
control as the heat and temperature can be precisely adjusted with the turn of
a knob. This makes them ideal for grilling a variety of foods to the desired
doneness.
From a safety Electric
Grill, they eliminate the risks associated with gas leaks or dangerous
fumes from charcoal. They can be used indoors as well as outdoors, providing
grilling versatility. They are also more environment-friendly than gas or
charcoal models. They do not emit greenhouse gases and are more energy
efficient. Overall, they offer a simple, safe, and eco-friendly way to
experience grilling.
Rise of Smart Electric Grills
Technology has enhanced the grilling experience with the introduction of smart
grills in recent years. These high-tech grills come equipped with WiFi
connectivity and accompanying smart device apps. This allows users to remotely
monitor and control the grill from inside their homes using their smartphones
or tablets.
Smart grills come with built-in temperature probes that accurately track the
internal food temperature. They use this data to provide custom grilling
programs and estimated cook times for different foods. Users can even initiate
or stop the grilling session remotely. Some models offer additional ‘smart’
features like automatic clean cycles and reminders for maintenance tasks.
The connectivity aspects have made grilling a more involved process that does
not require constant physical attendance at the grill. Users can multitask
indoors while the smart grill handles the cooking outdoors according to preset
preferences. This introduces a level of convenience that has appealed to many
modern homeowners with busy lifestyles.
Consumer Perceptions Evolving
While grilling was once considered an inferior alternative to traditional
options by barbecue enthusiasts, consumer perceptions of electric grills are
changing rapidly. Positive reviews from industry experts and satisfied
customers have highlighted that they can produce results comparable to charcoal
or gas grills with the right model.
A 2019 survey found that close to 40% of American grill owners now own an
electric model in addition to or instead of gas or charcoal grills. Reasons
cited for choosing electric included ease of use, safety benefits, ability to
grill year-round regardless of weather, and lower maintenance requirements.
This growing acceptance shows consumers are no longer as biased against
electric technology for the joy of grilling and outdoor cooking.
Sales Growth Despite Supply Chain Issues
The industry disruptions of the past two years, including shutdowns, labor
shortages and shipping delays had massively impacted various product categories
globally. However, grill sales emerged relatively unscathed compared to other
appliances during this period. In fact, Nielsen data indicated a 44% surge in
dollar sales of grills in 2020 compared to the previous year.
The pandemic was a key driver behind this spike as more consumers took up
cooking at home including grilling. The convenient, safe and affordable
qualities of electric models made them well suited for this new trend. Even as
2021 saw some recovery in supply chains, grill sales volumes continued rising.
Leading brands struggled to keep up with the unprecedented demand surge during
summer grilling seasons.
This scenario highlighted grills may have achieved a certain level of
‘recession proof’ and ‘pandemic proof’ demand resilience. Either consumers were
unwilling to compromise on outdoor cooking or saw greater value in the
versatility offered. The sales growth momentum has encouraged more investment
and innovation by electric grill manufacturers aiming to capitalize on this
growing consumer shift.
Innovation Focus on Smart Features
With increased market competition, electric grill manufacturers are enhancing
their products with cutting-edge smart technology and connectivity features.
Newer models hit the shelves each year with enhanced WiFi/Bluetooth modules,
larger full-color touchscreens, voice control integration with smart assistants
and more.
Some of the innovative product rolls have included built-in meat probes that
can monitor the internal temperature of four cuts of meats simultaneously.
Grills with dual zone cooking abilities allow preparing foods at different
temperatures. Models with integrated lighting and powerful fans keep the
cooking area illuminated and flare-ups in control.
Advanced app features provide remote access to historical cooking data, custom
recipe guides and live video streaming of the grilling progress straight to the
user’s mobile device. Compatibility with third party smart home platforms is
also becoming a common industry trend among electric grill pioneers.
All these enhancements are driving greater consumer engagement with electric
grill technology. The focus on convenient connectivity tools is expanding the
potential use cases beyond conventional backyard barbecue sessions. This bodes
well for further adoption in modern homes seeking smart kitchen and outdoor
cooking appliances.
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About
Author:
Money
Singh is
a seasoned content writer with over four years of experience in the market
research sector. Her expertise spans various industries, including food and
beverages, biotechnology, chemical and materials, defense and aerospace,
consumer goods, etc. (https://www.linkedin.com/in/money-singh-590844163