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The 100+ best Prime Day deals on tech: Hand-selected

ByJustpastetech

When it comes to bagging a bargain on the latest tech, Amazon Prime Day is one of the best opportunities on the shopping calendar, right beside Black Friday and Cyber Monday. If you’re thinking about upgrading, need an accessory, or you just fancy a bit of retail therapy, then you’ll be glad to know that there’s another Amazon Prime Day sale just on the horizon.

Eagle-eyed shoppers will know that we’ve already had one Amazon Prime Day sale this year, which took place in late June, but for the last few years, Amazon holds a second Prime Day-themed sale for the autumn season known as Prime Big Deal Days. Although you can feel free to call the event by its full name, we’ll be referring to it as October Prime Day from here on out.

It’s especially important this year with the rising price of technology due to the component crisis, so if you’ve been waiting to get a new phone, tablet, smartwatch or similar, then your patience may well pay off.

Unlike Black Friday, which typically takes place across all major retailers and is accessible to everyone, there are a few more considerations to be aware of when it comes to a Prime Day sale, so to help you make the most of the event, we’ve put together this quick guide to bring you up to speed

Best October Prime Day tech deals

Now the big Prime Day sale is underway, the main part of this guide is well over 100 of the best deals on tech, focusing on phones, tablets, wearables, accessories and Oral-B toothbrushes. These have all been hand-picked by our expert team and verified for pricing. They are also devices we’ve tested or from brands that we trust.

Any deals you see below with an asterisk (*), mean that we’ve verified it’s the cheapest price ever seen on Amazon.

Best Prime Day tech deals under £50

UK

US

Best Prime Day phone deals

UK

US

Best Prime Day mid-range phone deals

UK

US

Best Prime Day budget phone deals

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US

Best Prime Day tablet deals

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Best Prime Day budget tablet deals

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Best Prime Day smartwatch deals

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Best Prime Day fitness tracker deals

UK

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Best Prime Day Oral-B deals

UK

  • Oral-B iO6 – £109.63: The iO6 is regularly available for around £130, so this is a solid saving of over £20 on an excellent brush.
  • Oral-B iO Ultimate Clean electric toothbrush heads (8-pack) – £33.99: This is the time to stock up on brush heads as they’re at their lowest price in over a year. Snap them up now!

US

When is Amazon Prime Day 2026?

Amazon’s latest Prime Day sale (officially known as Prime Big Deal Days) is happening right now – 6-7 October.

It’s a shorter sale than the previous Prime Day event in June, which went on for a total of four days, so you’ll have less of an opportunity to nab the deals in question.

Thankfully, that’s exactly where our expert team comes into play, as they’ll be finding the best deals on your behalf so you don’t have to spend any time scouring endless pages on Amazon.

Amazon Fire TV Stick 4K Max (2nd gen) Alexa Voice Remote Enhanced

Jim Martin / Foundry

Amazon Prime Day FAQ

1.

What does Amazon Prime Day mean?

Prime Day is Amazon’s exclusive sales event that’s only accessible to those with an active Amazon Prime subscription. There are no restrictions on when you can sign up for the service in order to access the available deals, so if you spot a great deal and decide you want to get in on the action, you can do just that and still enjoy the remainder of the sale.

2.

Is there an Amazon Prime free trial?

For anyone who has yet to sign up to Prime or is curious about giving it a go so that they can get on board with the Prime Day sale, you’re in luck, as you should be able to access a 30-day free trial.

Amazon Prime will set you back £8.99/$14.99 a month after the free trial runs out, but if you cancel your membership before the end of that 30-day period, you won’t be charged a penny.

3.

When does Amazon October Prime Day 2026 end?

Prime Day 2026 will come to an end at midnight on Wednesday, 7 October, completing the two-day cycle set aside for the event.

4.

Where can I find the best Prime Day deals?

Although you can head straight to Amazon’s Prime Day deals page and scour the site’s offerings yourself, you’ll be met with an onslaught of offers, often including lacklustre products or discounts that aren’t actually that good. We also have a dedicated Prime Day page.

If you want to shop the smart way this Amazon Prime Day, stick with Tech Advisor over the course of the sale. Our team of tech experts know exactly which devices are worth buying and if the Prime deals in question are actually good in comparison to what they’ve seen previously.

On this very page, you’ll be able to see our handpicked deals, the type that we’d recommend to friends and family, so you know that you’ll be getting a true bargain when you shop with our buying advice.

5.

Which countries have the Amazon October Prime Day sale?

In addition to the US and the UK, Amazon Prime Day also takes place in the following countries:

  • Austria
  • Belgium
  • Canada
  • Colombia
  • Egypt
  • France
  • Germany
  • Ireland
  • Italy
  • Luxembourg
  • Mexico
  • The Netherlands
  • Poland
  • Portugal
  • Saudi Arabia
  • Singapore
  • South Africa
  • Spain
  • Sweden
  • Turkey
  • United Arab Emirates

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