Google Earth pulls back new AI tool after warnings about generated deepfakes

For over four centuries, William Shakespeare’s plays have served for understanding human nature, politics, psychology, and empire. Yet, as scholars Xin Chen Chai and Xin Ying Lim argue, his work offers surprising insights into a decidedly modern phenomenon. The hidden human and physical infrastructure driving artificial intelligence. When millions of users enter prompts into generative AI chatbots every day, the experience feels weightless, instantaneous and virtual. However, behind every generated sentence lies a physical network of high-powered data centers. These facilities consume massive volumes of electricity and millions of gallons of water to cool servers. This illusion of effortless command reflects the dynamic in Shakespeare’s The Tempest. In the play, the exiled duke Prospero rules a remote island through sorcery. He forces the spirit Ariel and the native inhabitant Caliban into servitude. Prospero’s magical feats appear grand and detached from the labor and coercion required to maintain his power. Modern AI systems operate on a similar logic. The seamless magic of AI algorithms obscures the extractive resource demands and physical labor that sustain them. Prospero’s dominance depended on usurping Caliban’s land and subjugating its inhabitants. Similarly, the expansion of tech infrastructure often targets marginalized or rural territories. The reasons are land and natural resources that can be acquired with minimal resistance. A real-world example unfolded within the Mvskoke Nation in Oklahoma. A proposed legislative bill, NCA 25-077, sought to establish the Mvskoke Technology and Innovation Park. The bill was put on the table to bring major data centers to tribal lands. However, Indigenous citizens, including Jordan Harmon and Mackenzie Roberts, showed strong opposition. They highlighted the facilities’ ravenous water and energy consumption. They raised concerns regarding digital surveillance.  Framing the development as a continuation of historical colonial exploitation. Due to community pressure and concerns, the tribal council ultimately rejected the proposal. Postcolonial scholars have long viewed The Tempest as a critique of colonial dynamics. They have  drawn direct parallels between Prospero’s rule and imperial subjugation. In the play, Prospero surrenders his magical powers only after securing his own political goals. It demonstrates that rulers rarely give up power purely out of goodwill.   The successful resistance within the Mvskoke Nation highlights an essential difference between literature and real-life action. Unlike Shakespeare’s characters, real communities are actively demanding accountability from corporate giants. Their resistance demonstrates that the unchecked expansion of data centers is not an inevitable trajectory. By pushing back against resource-extractive technology models, Indigenous and local communities are forcing a necessary public conversation about who truly benefits from artificial intelligence and who pays the hidden costs.