BYD Fang Cheng Bao Tai 7 surpasses 200,000 sales in about 10 months — Explained

• The Tai 7 surpassed 200,000 cumulative sales about 10 months after launch, becoming the fastest boxy SUV in China to reach the milestone.
• The model delivered 23,710 units in June, up 29.7% from May, while deliveries of its flash charging EV version are ramping up.

BYD‘s (HKEX: 1211) personalized vehicle brand Fang Cheng Bao said Monday that cumulative sales of its popular Tai 7 SUV (sport utility vehicle) have surpassed 200,000 units.

The Tai 7 is the fastest boxy SUV in China to reach that sales milestone, the brand said on Weibo. The SUV took only about 10 months to do so.

The Tai 7 was launched in September 2025 as a plug-in hybrid model, with a battery electric version added earlier this year.

Its cumulative sales stood at 189,146 units at the end of June. The model delivered 23,710 units in June, up 29.7% from May, according to data compiled by CnEVPost.

Competitive pricing helped the Tai 7 quickly become Fang Cheng Bao's best-selling model after its launch.

Fang Cheng Bao launched the Tai 7 EV flash charging version on April 29, adding a fully electric option to the lineup. The battery electric SUV has a starting price of 199,800 yuan ($29,500).

The Tai 7 EV flash charging version is available in 2 rear-wheel-drive variants offering ranges of 675 kilometers and 755 kilometers.

It is equipped with BYD's second-generation Blade Battery and latest flash charging technology, allowing the battery to charge from 10% to 70% in 5 minutes.

Buyers of the 755-kilometer rear-wheel-drive version can pay an additional 30,000 yuan for an optional package combining the God's Eye B assisted-driving system with an all-wheel-drive powertrain.

The general manager of the Fang Cheng Bao sales division Xiong Tianbo previously said the Tai 7 EV flash charging version would enter large-scale deliveries in July.

Deliveries of the EV variant are expected to more than double in July to exceed 10,000 units, She said earlier this month.

Fang Cheng Bao is a personalized new energy vehicle (NEV) brand launched by BYD in June 2023, focusing on rugged off-road vehicles and urban mobility.

The brand is positioned between BYD's mass-market Dynasty and Ocean lineup and its ultra-luxury Yangwang brand.

Fang Cheng Bao sold 35,607 vehicles in June, up 88.4% year-on-year, making it one of the fastest-growing brands within the BYD group.

Fang Cheng Bao also plans to launch 2 new models, the Tai 9 and Formula S, in the second half of the year to further expand its product lineup.

BYD overhauls overseas brand structure, betting on channel integration and flash charging network - CnEVPost

BYD will integrate its Dynasty and Ocean lineups into the BYD brand overseas, merge operations for Denza and Fang Cheng Bao, and keep Yangwang independent.

BYD

Jul 15, 2026

($1 = 6.7733 yuan)