nikita bier steps
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Nikita Bier steps down as X’s head of product

ByJustpaste.in

MANILA, Philippines – Nikita Bier, who joined social media platform X as its head of product in 2025, announced via X on Thursday, August 6, that he will step down from his role but will continue in an advisory capacity.

Bier led a number of changes on X, such as introducing the “About this account” feature, which showed the country of origin of a particular account — and thus exposing how some popular US political influencer accounts were hiding their non-US-based status.

Bier also tried to crack down on engagement bait and content creation thievery in an attempt to fix or adjust how monetization works for creators on X.

In his X post announcing his departure, Bier said that “running this app is a 24/7 job and it’s now time for me to take a breather.”

Aside from the advisor role at X, Bier did not say what was next for him down the road.

– Rappler.com

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